Zanzara client Formway wins NeoCon gold award for seating innovation
My consulting company Zanzara had some great news from one our New Zealand clients. Formway designs and manufactures innovative office furniture for the global market. Their new ‘Generation’ chair won the coveted gold medal at Neocon, the largest and most important furniture industry trade show in the USA. Zanzara has worked with Formway on a number of projects, on this one Zanzara conducted extensive observational studies of how people sit and move in chairs. This work contributed to the design of the chair to allow for flexible movement while seated. Congratulations to Formway for this win. The latest ProDesign Magazine carries a review of the chair. Nice design research work by Amanda and the Zanzara team. Get in touch to talk about how we can help you with your design projects, contact: richard.mander@zanzara.com

The Formway Generation chair supports active seating postures and winds Neocon Gold.
July 18th, 2009 at 1:39 am
Good to see an NZ company do so well. Also good to see them reaching out for advice; so many companies think they “know it all”, especially after a few early successes. A great way to get some fresh thinking in.